Adapt by sprout social
Adapt by Sprout Social is a digital publication pushing leaders to think differently about the trends and best practices that drive tech innovation, marketing, consumer experience and corporate culture.
Adapt understands that disruption in the world of business never ends and aims to move the digital, sales and HR industries forward with thought provoking takes on:
- Conversational Commerce by David Jesse, SVP Product at Sprout
- Trends in Tech by Aaron Rankin, CTO and Co-founder at Sprout
- Design Thinking for Sales by Ryan Barretto, SVP Global Sales at Sprout
- Diversity Efforts by Michelle Bess, DEI Lead at Sprout
- Brand Content + Digital Transformation by Matthew Sykes, Head of Web & Social at Tata Communications
Responsibilities included:
- Leading Adapt's content strategy from ideation through execution and distribution
- Securing budget and obtaining executive buy-in
- Overseeing design and video deliverables
- Editing and assigning content to a team of internal and external writers
- Maintaining a yearlong editorial calendar
- Working with senior leadership to draft compelling bylines